Consumer sovereignty article

a similar sense:.it simply refers to the controlling power exercised by free individuals, in choosing between ends, over the custodians of the community's resources, when the resources by which

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Cognitive dissonannce consumer behaviour article

Full Text Google Scholar Wandel,., and Bugge,. (c) What sort of research is needed for a better understanding of the applicability-if any-of dissonance theory (and related approaches) to consumer

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